Mike Okimoto is a co-founder of CompareNetworks and is responsible for the development and implementation of both editorial and data content for the CN verticals. Since 1999 Mike has been closely involved with the evolution of the CN business model and has helped to develop the overall business strategy for the company. His early efforts were focused on the development of product taxonomies and new products to help CN customers reach their target audiences and marketing goals. In his current role, Mike is tasked with managing day to day operations including media fulfillment and deployment as well as customer reporting.