SOUTH SAN FRANCISCO, CA--(Marketwire - Mar 12, 2012) - Biocompare, a leading digital marketplace for the life science industry and a business unit of CompareNetworks, Inc., today announced they've appointed media executive Joan Boyce as publisher. In this new position, Boyce will be responsible for managing the Biocompare sales and content teams to drive new product development and revenue growth.
"We are excited to welcome Joan to the Biocompare team," said Bo Purtic, PhD, MBA, Chief Revenue Officer of CompareNetworks. "Her passion for the life sciences, combined with an accomplished track record in publishing, makes her the perfect candidate to lead Biocompare in its continual effort to better serve scientists and life science marketers."
Boyce has over 23 years of experience in publishing, sales, management, editorial leadership and content innovation. Most recently, Boyce served as executive director and group publisher of Genetic Engineering & Biotechnology News (GEN) where she was responsible for all revenue streams and strategic sales growth initiatives. Prior to this, Boyce worked for Reed Business Information, responsible for three life science trade magazines: Drug Discovery & Development, Genomics & Proteomics and Bioscience Technology. Boyce also co-founded and served as Vice President at BioSupplyNet, Inc., a SciQuest company.
Boyce graduated with a bachelor's degree in life science from Bucknell University and started her career working at the bench as a lab manager for Cold Spring Harbor Laboratory and North Shore University Hospital Research Center. Her science background will be instrumental in furthering Biocompare's goal to empower life scientists with a digital marketplace that enhances their productivity.
"One of the main reasons I joined Biocompare is its commitment and focus on the needs of scientists," said Boyce. "A scientist at heart, I am looking forward to innovating and using new tools such as mobile technology and smart phone apps to expand resources for the life science community that will enhance purchasing decisions and productivity while providing tool providers the opportunity to interact with Biocompare users in ways that will drive branding, sales, and ROI."
About Biocompare
Headquartered in South San Francisco, California, Biocompare is a subsidiary of CompareNetworks Inc., a company focused on empowering life scientists and healthcare professionals with a digital marketplace to enhance their productivity. Biocompare provides a platform for connecting the buyers, users, and sellers of life science products. By combining an in-depth knowledge of life science technologies with the power of the Internet, Biocompare offers a dynamic, relevant, and innovative media-based marketplace for life science information.